Since childhood, I've had an interest in video games; many hours were spent in front of the bulky TV playing pixelated characters. Therefore, it was also a childhood dream to be able to do my internship at a game studio. As fate would have it, I landed an internship at the Norrköping studio Dimfrost.
Here, I had significant freedom to work creatively in creating marketing materials. My major project was developing an entire graphic profile from scratch, working very analytically with careful research of the studio and brand before the visual aspects were put in place. The main concept for the profile became "a warm interior with a cold exterior," embodying warm and down-to-earth values with a frosty and mysterious outer appearance.
"A warm welcome into the frosty world of Dimfrost Studio"
Since the internship, I have done quite a bit of freelance work for Dimfrost. Ranging from designing pitches for their upcoming games to creating marketing materials for their gala premiere, including invitations, large billboards, social media content, printed menus, and a photo wall.
